Tecno and Africa Magic are both brands that have made it big in the African smartphone and entertainment industries respectively. These household brands have then teamed up to give back to Africa by launching a pan-African talent competition.
With the total prize money set at a mouth-watering US$50,000, Tecno has teamed up with Africa Magic to launch the Own The Stage competition. This would be a competition to identify singing talents in the genre of Karaoke singing. The competition also comes with the added package of a recording deal going to the winner as well as a world tour with a renowned musical act.
15 contestants would be pulled from three African countries over the next three months who would then be competing series of challenges as each of them hopes to get to the next stage. These contestants would come from Nigeria, Tanzania and Kenya.
The General Manager of the Mobiles Applications department of Tecno Mobile, Mr Oye Akideinde gave some insight as to the rationale behind birthing the contest in a statement that goes thus. “ The Tecno Own the Stage competition is simply in furtherance of this fact. Africa is brimming with love and undeniable talent for music; there are a lot of people who, given an opportunity, will showcase to the rest of the continent and indeed the world just what they are capable of. The Tecno Own the Stage competition gives them the opportunity and the platform to do just that.”
Registration is easy. Simply log on to the competition website, select a track from the available tracklist and record your best karaoke version to it. The best fifteen submissions would do vocal battle in front of judges to decide who would take home the coveted Us$25,000, a Tecno Phantom 5 smartphone and a recording deal with one of the judges. The second placed winner takes home a US$15,000 prize, a Tecno Phantom 5 as well as internship with a renowned record label for 3 months. The third placed winner gets just US$10,000 in cash prize and a Tecno Phantom 5 smartphone likewise.