Tuesday, September 22

WhatsApp crosses 900 million active users, will integrate ads at one billion

WhatsApp, the most popular messaging app, has now crossed the landmark of 900 million active users. Jan Koum, co-founder and CEO of WhatsApp made the announcement via Facebook. He also added that this number is 100 million more than they had in April this year and 300 million more compared with August last year’s statistics.

Not only reaching this landmark, WhatsApp has become the second non-Google app on Google Play Store to cross the landmark of a billion downloads. Mark Zuckerberg, the CEO and the founder of Facebook, has also appreciated this landmark by posting a greeting message on his official Facebook page.

WhatsApp crosses 900 million active users, will integrate ads at one billion News Technology: General
CEO of Facebook Mark Zuckerberg (left) and Jan Koum, CEO of Whatsapp. Whatsapp was acquired by Facebook in October 2014.

After acquiring the social messaging app WhatsApp for 19 billion US dollars last year, Mark Zuckerberg earlier noted that until and unless the facility reaches the landmark of having a billion users, he will not try to make money from it.

“This may sound a little ridiculous to say, but for us, products don’t really get that interesting to turn into businesses until they have about 1 billion people using them,” Zuckerberg explained.

Following the speed at which WhatsApp’s user base is growing, it is expected that the app will have a billion users before December 2015 or at the first quarter of 2016 at worse. However, whatever happens, it can said that WhatsApp has already achieved enough to justify its $19 billion buy.

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